Evaluate how much potential there is in your sales force. Sales employees are the most important interface to the customer. They have valuable knowledge about the company, its products and its customers. This knowledge is often not surveyed methodically and used to generate improvement measures.
An anonymous online survey with a unique questioning technique is used to analyse the potential of the sales force and its location. The sales employees are surveyed directly and are able to rate the strengths and weaknesses of the dimensions relevant to success with the greatest possible openness.